Monthly Archives: June 2016

Attention is a resource

For the past few years, a Microsoft Canada Consumer Insights Report has made the media rounds claiming that the average human attention span has declined from 12 seconds in 2000 to about 8 seconds in 2013, compared to 9 seconds for goldfish.

 

There are many implications to this work that are lost in the second-hand reporting, and I would encourage anyone to read the core study. For our purposes, though, I think it brings to the forefront that attention is a resource, and a highly limited one at that.

 

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By | June 22nd, 2016|change management, internal communications|0 Comments

The human factor

We focus on finding solutions to our problems, but sometimes the bigger challenge is choosing the right problem to solve. Sports like basketball make it easy — score points and the team with the most wins. Business and life, on the other hand, are much harder. You can spend decades scoring baskets only to find out that rebounds are what mattered … or time of possession … or total electrolytes consumed.

 

When we look at widely admired leaders, we often find people who have an unshakeable sense of the problem they were solving. It guides them, tells them when to compromise, when to be radical and when to be unyielding despite the odds.

 

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